Snapshots. Whatever is coming down around me at any moment. That is what I like about Instagram. For me a personal diary and I hope now for this audience as well. I think this is the best way for us to launch BurnDiary and for this audience to have a platform in real time.
Your best Instagrams, if you are the designated photographer for the week, will appear here on Burn.
Somehow Instagram just feels right. I started going to my Iphone for even serious shooting a couple of years ago and right at the same time wanted to do Instagram mostly just to stay in touch with my family. Then I simply liked it as a new creative and useful exercise.
I like shooting everyday and I vowed that my Instagrams would never be shot of any subject that was more than 20 feet away from wherever I happened to be anyway, as in the above picnic shot. In other words I do not “go anywhere” to shoot an Instagram. That is my parameter, but does not have to be yours.
I just like the egalitarian nature of these little pictures on my phone. A level playing field for all. For sure it does not preclude serious shooting or books or anything else. It simply is what it is. Matter of fact, what it is may well be taken very seriously. I see more evidence of this everyday.
So now BurnDiary is a platform for you. A platform to be used any way you choose.
For those of you who are thinking of photography in a professional way, this is the time to “prove” you can do it. That is, producing on demand. So my friends here is your stage. Your time to show what you can do. If you can have a week of shooting and make a few really nice pictures, editors will notice. Almost everyone has a few stunning pictures in their portfolio. Want to really make an impression? Show editors what you can do NOW.
OR simply relax, chill, and let the joy of photography as your personal diary become the imperative. It is all up to you.
You can do a mini essay or simply shoot random. Whatever suits your spirit. Whatever shows your authorship. Whatever is just fun for you.
We had been looking at a good way to do BurnDiary and for many reasons, technical and otherwise, Instagram seemed like the best way to let this audience shoot right before our eyes in real time. In the next 12 months, we will have 52 photographers that we will choose to let us see you “produce on demand” for a week. Give it a try. Let us know if you want to try it. This is sort of a trial run we are doing now starting with last year’s EPF winner Matt Lutton.
Here’s how it works:
Each week, a different photographer will be taking over BURN instagram, sharing and posting photos taken with their mobile device in real time. The contributing photographer will hold the reigns and take on the challenge, curating @burnmagazine to their own design and posting 1 or 2 photos a day.
The best of the best posted will be shared on BURN at this new page: BurnDiary
For those of you who don’t know much about Instagram, it is an application which can be accessed on your iPhone, Android, or tablet. The application is free – anyone can sign up.
Week 1 starts off with EPF 2012 winner Matt Lutton. He’ll be taking over BURN and Instagram for 1 whole week starting June 31.
Follow along with BURN on Instagram at this handle: @burnmagazine
Start fishing around and you will see many truly serious photographers using Instagram. I would like to see you be one of them.